If you’re running a hotel, chances are you want to appeal to a wide range of customers. Families are a great customer base to target because they often travel and need a place to stay that can accommodate their whole group. Making your hotel more family-friendly is a great way to attract this type of customer. Here are a few tips to make your hotel more family-friendly:
Offer child care services
Many hotel and resort guests are families with young children. Unfortunately, these guests often find it difficult to enjoy their vacation when they have to constantly watch their children. This can lead to dissatisfied customers and bad reviews. To make your hotel and resort more family-friendly, consider offering childcare services.
Trained staff can provide a safe and fun environment for kids while their parents enjoy some time to themselves. This amenity can help to differentiate your property from others in the area and attract more families. In addition, happy customers are more likely to return and recommend your hotel or resort to others.
Add family-friendly activities
Another way to make your hotel more family-friendly is to add family-friendly activities. This could include things like pools, playgrounds, and kids’ clubs.
Another thing you can do is to make your accommodations more kid-friendly. This could mean adding cribs and playpens to rooms or providing child-sized robes and slippers. You could also offer babysitting services and complimentary meals for children.
Offer discounts for families
Families often look for hotels and resorts that offer discounts. This is because they want to save money to spend more on their vacation. There are many ways to make your hotel and resort more family-friendly. One way is to offer discounts for families.
You can offer a discount for families that book a certain number of nights, or you can offer a discount for families that bring their own food. You can also offer a discount for families that stay during the off-season. Another way to make your hotel and resort more family-friendly is to offer amenities that families need. You can also offer discounts for activities families enjoy, such as swimming lessons, horseback riding, or golf lessons.
Have family-sized rooms available
Having family-sized rooms available is one way to make your hotel and resort more family-friendly. Family-sized rooms have enough beds to comfortably accommodate a family of four or five and usually come equipped with a kitchenette. This allows families to save money by preparing meals in their rooms.
Family-sized rooms often have separate areas for parents and children, which can help reduce noise levels and provide more privacy. By offering family-sized rooms, you can make your hotel or resort more appealing to families and help create a more enjoyable experience.
Provide kid-friendly meals
Kids are picky eaters. That’s just a fact of life. But that doesn’t mean you can’t provide them with healthy, delicious, and kid-friendly meals while they’re staying at your hotel or resort. It just takes a little bit of extra effort. For starters, make sure you have various menu items to choose from. Offer both hot and cold options, as well as both sweet and savory dishes. And don’t forget about the ever-popular PB&J sandwich.
In addition, be sure to provide adequate portion sizes for growing appetites. No one wants to see a plate of food that’s been picked over because it wasn’t enough to begin with. Finally, remember that presentation is everything when it comes to kids’ meals. Make your dishes look as appealing as possible, and watch as even the pickiest eaters clean their plates.
Incorporate a biophilic design
Another way to make your business family-friendly is to turn it into a biophilic resort. Biophilia refers to our innate desire and connection with nature, so incorporating elements that reflect this can help create an enjoyable environment for kids and adults.
Some ideas might include adding plants throughout the property, creating a sensory garden, or incorporating water features. You can also add a living wall which creates a calming and soothing environment that kids will love. Creating a more biophilic resort can help make your business more attractive to families seeking an enjoyable and relaxing experience.
Overall, there are many ways to make your hotel or resort more family-friendly and appealing to families. Whether you offer childcare services, offer family-friendly activities, give out discounts, provide family-sized rooms or kid-friendly meals, or incorporate a biophilic design, there are many things you can do to help create the perfect environment for families. So why not start today and start attracting more families to your property?
